Enterprise essential – Perfect pitch

You think you know your business inside out, but can you sell it in 60 seconds to a potential customer? Develop an opening line to grab attention, tell them what they want to hear – not what you want to tell them. Spell out the benefits of what you have to offer, the features are less important. Practice until you’re fluent, but keep it fresh and up-to-date.

 

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s